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Agency Spy: Video: Industry Jumps Shark, Puts Ads on Flies (No, Seriously)
Werbeblogger - Weblog über Marketing, Werbung und PR: Wenn Fliegen hinter Fliegen fliegen, fliegen Fliegen Fliegen hinterher
Reactions
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Falta pouco para o Greenpeace se manifestar mais uma vez: http://www.youtube.com/watch?v=ldC7FQiUJ6s 44 hours ago |
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esto si es originalidad http://www.youtube.com/watch?v=ldC7FQiUJ6s 2 days ago |
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Flies with banners... my life is empty... I can never trump that... http://bit.ly/4BmdWR from www.creativesocialblog.com 2 days ago |
Video: Industry Jumps Shark, Puts Ads on Flies (No, Seriously)
Agency Spy —
Wait, what? Watch the video above, please, so your eyes will know they haven't been deceived. These are flies you're seeing, with advertisements attached to them like a plane dragging a giant "Eat at Joe's" banner.
The execution is from Jung von Matt and Nectar, reports AnimalNewYork, and was used for the relaunch of German publishing house Eichborn, which let 200 of these little guys loose on a convention.
These are the same people who thought up the porn watching, probably masturbating dog, so.
Just watch the video.
More: "What Does Your Dog Do When You Leave ...
Wenn Fliegen hinter Fliegen fliegen, fliegen Fliegen Fliegen hinterher
Werbeblogger - Weblog über Marketing, Werbung und PR —
Auf der Frankfurter Buchmesse machte der Eichborn Verlag (Der Verlag mit der Fliege) -- lustige Banner-Werbung, indem er ein Banner an einer Fliege befestigte (via Mashable). Hier der Clip dazu:
“Keine Fliege kam zu schaden. Der Banner wurde mit Wachs befestigt und löste sich nach einigen Stunden selbst.”, heißt es am Ende des Clips -- und das soll uns beruhigen?
Keine Fliege kam zu schaden
Eine seltsame Auffassung des Eichborn-Verlages. Irgendwie weiß jeder, was passiert, bindet man einem Hund oder einer ...
Germans attach tiny advertisements to flies
AdFreak —
Since skywriting is no longer acceptable in advertising, German agency Jung von Matt has settled for "flyvertising," attaching tiny ad banners to flies and letting them buzz around a convention center during the Frankfurt book fair. Neat idea, but the obvious flaw is that flies are the most annoying things ever, and may not be something you'd want people ...
Banner ads on flies
kottke.org —
A company at a German trade show tied tiny banner ads to flies as a promotional stunt. This video footage is weee-eird.
The banners, measuring just a few centimetres across, seem to be causing the beleaguered flies a bit of piloting trouble. The weight keeps the flies at a lower altitude and forces them to rest more often, which is a stroke of genius on the part of the marketing creatives: the flies end up at about eye level, and whenever a fly is forced to land and recover, the banner is clearly visible. What's more, the zig-zagging of the fly naturally attracts the attention because ...
Eichborn: Fly Banner
I Believe in Advertising | ONLY SELECTED ADVERTISING | Advertising Blog & Community —
To promote their exhibition stand at the Franfurt Book Fair, Eichborn the publisher with the fly prepared 200 flies with an ultra light banner. The banner was attached with natural wax. After a short time the banner dropped off by itself. And the flies were not harmed.
Advertising Agency: Jung von ...
Flyvertising
Adpunch —
Well, if PETA considered these tiny creatures as animals, it would have raise its voice against this new innovation in the history of advertising.
As we have mentioned here several times, advertisers are making new experiments, breaking the traditional modes of operation. Here, German agency Jung von Matt, make an innovative innovation by attaching tiny banners to 200 flies and set them loose at the Frankfurt fair convention centre.
Eichborn: Fly Banner
I Believe in Advertising | ONLY SELECTED ADVERTISING | Advertising Blog & Community —
To promote their exhibition stand at the Franfurt Book Fair, Eichborn the publisher with the fly prepared 200 flies with an ultra light banner. The banner was attached with natural wax. After a short time the banner dropped off by itself. And the flies were not harmed.
Advertising Agency: Jung von ...
Eichborn stelt voor: de bannerbromvlieg
Buzzing Bees —
Over bestaande maar onontgonnen media gesproken: wat dacht u van de vlieg? Uitgever Eichborn heeft een vlieg als logo en zette deze dan maar in om zijn banner te verspreiden tijdens de Frankfurt boekenbeurs. 200 vederlichte banners werden met natuurlijke was aan evenveel vliegen vastgebonden, die vervolgens werden losgelaten op de boekenbeurs. De banners vielen er na verloop van tijd op natuurlijke wijze af.
Bekijk het filmpje bij deze blogpost hier.
Toegegeven, ik denk niet dat veel mensen gezien hebben wat er op de banner stond. Maar het is wel een leuk idee dat achteraf de ...
Viral Friday: Ken Block’s Trax STI Car
ViralBlog» Viral ideas.Trends. Inspiration —
Viral Friday is the weekly viral video chart of ViralBlog, showing the 5 most popular viral videos, commercials, games or user-generated videos, carefully selected and ranked by popularity, viral impact & spread.
This week’s Viral Friday #1 position goes to Ken Block’s Trax STI Car. At ViralBlog we are very impressed with the viral videos Ken Block and his team manage to produce; the successful videos promoting Ken, DC Shoes, Subaru, Monster and his other sponsors just keep on coming. The runner up spot is for Google Maps Navigation. Google’s Android is booming, and now Google introduces its own, free, turn-by-turn mobile ...
