
when it rains, it bleeds
brandflakesforbreakfast —
An outdoor ad in New Zealand cautions drivers to take it a bit slower when it rains. As soon as it begins raining, the billboard begins bleeding. Gruesome and genius, all at once. ...
DISTURBING...BUT I LOVE IT.
HERESY —
Bleeding Billboard Slows Traffic Deaths
Marketing with Meaning —
It’s a few weeks after the annual Cannes Advertising Festival. I was able to post early on our agency’s Gold Lions win for Pringles, but I’m a bit slow in sharing other examples of great, meaningful advertising from the show. This week I’ll share a few examples of my favorite work.
First up is this incredibly powerful and simple idea from BBDO in New Zealand that won a Bronze Lion in the Design competition. The video above tells the story much better than I can, but in summary, its goal is to reduce car accidents on the roads of Papakura, New ...
Viral Friday: United Breaks Guitars
VIRALBLOG.COM» Viral ideas.Trends. Inspiration —
Viral Friday is the weekly viral video chart of ViralBlog, showing the 5 most popular viral videos, commercials, games or user-generated videos, carefully selected and ranked by popularity, viral impact & spread.
This weeks Viral Friday #1 position goes to United Breaks Guitars. Dave Carroll is the singer in a band. In the spring of 2008 they traveled with United Airlines. They broke his guitar and refuse to pay for it, so Dave wrote a song about his experience. The runner up spot is for Office 2010: The Movie. A movie about Office 2010? Yes, packed with action and at moments even funny! Bleeding ...

