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The world's first creative (ad) agency built on crowdsourcing principles.
The world's first creative (ad) agency built on crowdsourcing principles.
Revolution Hello and welcome to Victors & Spoils. Just who in the hell are we? We’re the world’s first creative (ad) agency built on crowdsourcing principles. And our goal is to provide businesses with a better way to solve their marketing, advertising and product-design problems by engaging ...
New Boulder Agency, Victors & Spoils, Will Specialize in (Gasp) Crowdsourcing
thedenveregotist.com — An article went up late today on The New York Times providing details about a new Boulder agency that’s been in the works over the last several months, as two major Crispin Porter + Bogusky players, former VP/Creative Director Evan Fry and ... (more) New Boulder Agency, Victors & Spoils, Will ...
Ex-Crispin Porter duo launch crowdsourcing agency
brandrepublic.com — NEW YORK - Two former Crispin Porter + Bogusky executives have set up an ad agency based in Colorado that will produce work by crowdsourcing instead of having any in-house creatives. (more) Ex-Crispin Porter duo launch crowdsourcing agency
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New Boulder Agency, Victors & Spoils, Will Specialize in (Gasp) Crowdsourcing
Denver Advertising Agency Design Marketing Jobs News for Colorado – The Denver Egotist — ... crowd.” Chief creative officer is Evan Fry, 39, who had been a vice president and creative director at the Boulder office of Crispin Porter. “Does the world need another advertising agency?” Mr. Fry said, then continued: “No. But it needs a new agency model.” The other ex-Crispin Porterite at Victors and Spoils is the chief executive, John Winsor, 50, who had been vice president and executive director for strategy and product innovation there. From the Victors & Spoils site: Why are we doing this? ...

CP+B players start their own crowdsourced ad agency Victor & Spoils
Adland — ... article on the CP+B breakaway Victor & Spoils. Welcome To Victors & Spoils. Let’s Change An Industry. "Calling all creatives. At least the ones with spirit." ...

CP+B Alums Launch Crowdsourcing-Based Agency
Agency Spy — With crowdsourcing all the rage these days (hey, even Levar Burton's hooked), CP+B alums John Winsor and Evan Fry have announced the launch of Victors & Spoils, a new Boulder-based agency that will be tethered to the principles of digital community task delegation. Winsor and Fry, who have been fairly hush-hush since tendering their resignations at CP+B just a few weeks ago, will serve as CEO and CCO, respectively. Joining the pair is Claudia Batten, founder of in-game ad firm Massive (later acquired by ...

Just what we need... Another agency of the future… Yawn!
AdScam/The Horror! — ... There’s a new start up in Boulder by the somewhat pretentious name… Victors and Spoils, which is a breakaway group from CP+B. And yes, they are claiming to be a “different kind of agency.” This one is all about the hot idea du jour… Yes, fucking crowdsourcing. Which basically means no work will take place in-house and everything will be freelanced out, probably as some kind of competition, this means anyone dumb enough to do it will get fucking peanuts even if they are the lucky winner. Losers will, no doubt, get fuck all. Ha, there’s a breakthrough. According to ...

Pressrelease: Victors & Spoils Launches First Advertising Agency Built on Crowdsourcing Principles
Adland — OOoh, lookie here. Victor and Spoils just sent us a press release six hours after I posted this. It's pretty late here, so I'm going to go ahead and share it in full with you. --- John Winsor, Claudia Batten and Evan Fry today announced the launch of a new advertising agency, Victors & Spoils, the world’s first creative ad agency built on crowdsourcing principles. Crowdsourcing is the act of digitally delegating a task to a crowd of people or community that passionately participates in developing a solution. The new agency will provide businesses with creative solutions to their ...

Cliff Freeman Has Known Victory And The Spoils Derived From It
AdPulp — Two unrelated events in Adlandia last week say something about the shifting sand under our collective feet. The first is word that Cliff Freeman & Partners has skidded to an inglorious stop. The second bit is news that two former Crispinis have joined with a gaming exec to form a crowdsourcing agency called Victors & Spoils. "The goal of his new agency is to "get more people involved in the creative process, but not winner-take-all and not free labor," John Winsor, a founding partner told ...

Cliff Freeman Has Known Victory And The Spoils Derived From It
AdPulp — Two unrelated events in Adlandia last week say something about the shifting sand under our collective feet. The first is word that Cliff Freeman & Partners has skidded to an inglorious stop. The second bit is news that two former Crispinis have joined with a gaming exec to form a crowdsourcing agency called Victors & Spoils. "The goal of his new agency is to "get more people involved in the creative process, but not winner-take-all and not free labor," John Winsor, a founding partner told ...

Re-Writing the operating system for business
Social Strategy & Design by @KarlLong — ... and Victor & Spoils. Interestingly all these companies come from different backgrounds, Dachis coming from the digital/interactive agency world, Altimeter coming from the world of analysts, and Victor & Spoils coming from an advertising background so it will be fascinating to see how they approach this transformation of business. ...

ANDY Crowdsourcing sources the same old crowd!
AdScam/The Horror! — ... are agency CD’s, or ex in the case of Rick Boyco, who probably threatened to fail all his fucking students if they didn’t vote for him. So, the idea that this was going to shake things up by introducing fresh faces, didn’t exactly work out, did it? Funniest bit is that one of the candidates was John Winsor, co-founder of wankfest, Victors & Spoils. He didn’t make the top 25 though. Probably his “reputation score” was too low! ...

ANDY Crowdsourcing sources the same old crowd!
AdScam/The Horror! — ... are agency CD’s, or ex in the case of Rick Boyco, who probably threatened to fail all his fucking students if they didn’t vote for him. So, the idea that this was going to shake things up by introducing fresh faces, didn’t exactly work out, did it? Funniest bit is that one of the candidates was John Winsor, co-founder of wankfest, Victors & Spoils. He didn’t make the top 25 though. Probably his “reputation score” was too low! ...

Make This Van Sing
AdPulpVictor & Spoils, "the world's first creative (ad) agency built on crowdsourcing principles," is conducting a contest for its client DISH Network. 99 Designs is hosting the contest, whose aim it is to "develop a creative look and message for DISH Network installation vans in order to attract new customers." Five winners will be awarded $2,500 each. Thus far, 50 entries have been submitted, but none have gotten a mark (assigned by Victor & Spoils) over one star. The jury's out on crowdsourcing, but clearly it's a growing field. One thing I'm ...

Redesign a Van Fleet for Dish Network
Advertising Lab: future of advertising and advertising technology — ... from Victors & Spoils is a nice break from the usual "create-a-cool-video" kind of the crowdsourcing assignment. Instead,  they ...

Assignment #2 From Boulder's Victors & Spoils
Denver Advertising Agency Design Marketing Jobs News for Colorado – The Denver Egotist — Moving past their own logo development, the new-age crowdsourcing agency, Victors & Spoils, Boulder, has announced a new contest – to redesign the Dish Network installation fleet. Go get ‘em, whoever wants to go get ‘em. The submissions so far won’t be hard to beat. Via Ad Lab

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For crowdsourcing fans.
makethelogobigger.blogspot.com 10/8/2009 — Apparently you now have everything you need to displace that large Mad Ave. ad agency. PhotoSketch does all the work. Sketch it and a collection of stock images (along with some complicated math) do the rest! There’s some doubt as to whether this ...
Principles of Change: The Fifth of Nine
adage.com 29 days ago — I've interviewed thousands of people going through all types of change -- job loss, divorce, a cancer diagnosis, a baby, a new business -- and I've noticed some very similar patterns, behaviors and attitudes in people who are good at change. I've discovered nine principles, and I'll highlight one of them in each of my columns in the next few months. Here, then, is the next one: Principle 5: People who successfully navigate change know that the quicker they accept a situation, ...
Unilever's So-Called Crowdsourcing
feedproxy.google.com 9/28/2009 — Crowdsourcing at its core is about mass collaboration. Unilever's move on the other hand is nothing of the sort. It is looking for is to get lots of high quality creative ideas at a significantly lower price.
Principles of Change: The First of Nine
adage.com 3/18/2009 — After interviewing people going through all types of change -- whether it be losing a job, divorce, a cancer diagnosis, becoming a new parent or starting a business -- I noticed that there were some very similar patterns, behaviors and attitudes among people who are good at change. I discovered nine principles I want to share. Principle 1: People who successfully navigate change have positive beliefs.
10 Principles for Bad Times That Work in Good Times, Too
adage.com 4/5/2009 — Philip H. Geier Jr., the former chairman-CEO of the advertising agency holding company Interpublic Group of Cos., gives 10 principles for managing, marketing and motivating in a recession that work equally well in good times and bad.
Unilever to extend crowdsourcing to other brands
brandrepublic.com 24 days ago — LONDON - Unilever is looking to extend the crowdsourcing initiative being trailed with Peperami to other brands in its international portfolio, which includes Lynx, Marmite and Persil.
Why Would Crispin Turn To Crowdsourcing? Ask Drummond.
adpulp.com 9/2/2009 — Colin Drummond heads up what is traditionally known as account planning at Crispin Porter + Bogusky. He also believes in the power of crowdsourcing (a topic we took up during last night's BeanCast). On his blog-like-thing , Drummond argues: Be ...
Principles of Change: The Second of Nine
adage.com 5/12/2009 — I've interviewed thousands of people going through all types of change -- job loss, divorce, a cancer diagnosis, a baby, a new business -- and I've noticed some very similar patterns, behaviors and attitudes in people who are good at change. I've discovered nine principles, and I'll highlight one of them in each of my columns in the next few months. Here, then, is principle 2: The Change Guarantee: From this situation something good will come.
Unilever goes crowdsourcing to spice up Peperami's TV ads
guardian.co.uk 8/25/2009 — Food giant drops ad agency Lowe after 16 years and puts up £10,000 prize for creative marketing ideas Unilever is offering $10,000 (£6,087) in a competition to find ideas for its next TV campaign for snack food brand Peperami, using its quirky Animal character , as it decides to drop its ad agency of 16 years and turn to crowdsourcing for creative ideas. The company, which has worked with Lowe on the Peperami brand since 1993, is looking to for ideas from people that are a cut above the ...
Principles of Change: The Fourth of Nine
adage.com 9/2/2009 — The fourth principle of change: People who successfully navigate change give themselves permission to be human. They feel their emotions and know how to move through them.