adage.com - 25 days ago
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This week was all about political branding -- and the effect that a certain national political brand may or may not have had on certain local political brands. What did the Twitterati have to say about President Obama, Jon Corzine, and Bob McDonnell?
Brands need to be more human on Twitter
community.brandrepublic.com 15 days ago — InSites Consulting has released some of the results of its Ultimate Twitter Study which has the typical Twitter user as a male in his late twenties/early thirties, who is quite tech savvy and active in IT, media/advertising or the consulting business. It says these Twitter users address ...
Bing is Bringing Twitter Search to You
bing.com 10/21/2009 — One of the most interesting things going on today on the Internet is the notion of the real time web. The idea of accessing data in real time has been an elusive goal in the world of search. Web indexes in search engines update at pretty amazing ...
Twitter and the power of small businesses
community.brandrepublic.com 9/15/2009 — This video interview with a small New Jersey-based iced tea business is literally your small business marketing plan. It shows as well as anything I've seen how good Twitter and social media can be at helping people tap into a community and get results. Mary Anne Rollano who started ...
Labour Party out in front on Twitter
community.brandrepublic.com 9/25/2009 — Things might not be going spectacular well for Labour, but when it comes to engaging on Twitter the party is way out in front showing how some of its MPs have taken to effectively harnessing the micro blogging service. As if to confirm it I picked up this piece of research via Labour MP and ...
Making sense of the Twitter explosion with geolocation
community.brandrepublic.com 22 days ago — Twitter is about to make life a whole lot easier to navigate, with the introduction of what it is calling Geolocation, which will help finding meaningful information when searching (ever harder even with hashtags) a whole lot easier as the number of tweets inexorable rises. Geolocation ...
Greetings From Virginia
adage.com 4/13/2009 — In February, I read a post from the VCU Brandcenter Alumni Facebook group introducing a "new" agency with job openings: Modea, a shop that prides itself in bringing innovative thinking to the table. I hadn't heard about them before, nor was moving to Blacksburg, Va., on my radar.
Media 140: The dos and don'ts of social media
guardian.co.uk 10/26/2009 — As Twitter and social media get more and more important for brands, beware of some painful pitfalls Homewares firm Habitat this summer provoked Twitter outrage when it used the #iranelection hashtag - which would normally alert users of the micro-blogging site to a message about the elections in Iran - to try to drum up interest in its wares. After apologising for the ruse, the company blamed it on an "over-enthusiatic intern". But how should brands use Twitter? And why is it so hard for them ...
UK Journos now on Twitter List
prblogger.com 10/30/2009 — Last night Twitter (finally) gave me permission to access its new List feature that’s been buzzing around the Twittersphere lately. In a nutshell, Twitter Lists allows a users to create lists of other users … in fact, that’s not in a nutshell; that’s pretty much what the ...