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adage.com - 7/26/2009

Amazon Says 'I Do' to Zappos. Now What?

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NEW YORK (AdAge.com) -- Certainly, Zappos and Amazon have plenty in common. But there are distinct differences too, when it comes to the best way to interact with customers and social media.

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blogs.zappos.com - 7/22/2009

CEO Letter

— blogs.zappos.com — The following email was sent to our employees today: Date: Wed, 22 Jul 2009 From: Tony Hsieh... (CEO - Zappos.com) To: All Zappos Employees Subject: Zappos and Amazon Please set aside 20 minutes to carefully read this entire email. (My apologies for the ... (more) CEO Letter

Amazon

Comments vote downundo vote up Original Signal - Transmitting Marketing found this 7/22/2009found this

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amazon.com - 7/24/2009

An Apology from Amazon - kindle Discussion Forum

— amazon.com — While it might have been handled better I think you did the right thing for an immediate... fix. I'm glad you are thinking of new ways to fix this in the future to keep the privacy hungry part of the public happy and show that you aren't the "draconic" ... (more) An Apology from Amazon - kindle Discussion Forum

Amazon

Comments vote downundo vote up The Register found this 7/24/2009found this

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adweek.com - 7/22/2009

Amazon to Buy Zappos

— adweek.com — Amazon has agreed to purchase Zappos in an approximately $850 million deal. Zappos CEO Tony Hsieh is... shown. (more) Amazon to Buy Zappos

Amazon

Comments vote downundo vote up Rover found this 7/22/2009found this

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Mullen Was a Shoo-in: Grasping Zappos' Culture Key to Shop's Win
Original Signal - Transmitting Marketing — ... . It was the culmination of one of the more interesting agency reviews in recent memory -- interesting partly because Zappos put out a much-publicized RFP that attracted more than 100 competing agencies; partly because the review was briefly interrupted by the small matter of Zappos being acquired for $880 million by online retail ruler Amazon ; but interesting mainly because this was possibly the first time that a company with social marketing baked into its DNA had set out to vet and choose the best of a bunch of ad agencies. Zappos' review kicked off early this summer, ...