adweek.blogs.com - 25 days ago
marketnewslive.blogspot.com - 30 days ago
adage.com - 27 days ago
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adage.com —
NEW YORK (AdAge.com) -- EBay is taking its
holiday marketing plans to new heights -- literally. The...
online retailer is partnering with Delta Air Lines to provide free WiFi to passengers on nearly 300 airplanes with domestic destinations for seven days, beginning Nov. 24. EBay and Delta plan to begin promoting the partnership in the coming days.
(more)
EBay Gets Onboard With Delta for Holiday Promotion
brandrepublic.com - 26 days ago
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Are we laughing with eBay or at eBay here?
Original Signal - Transmitting Marketing —
Are we laughing with eBay or at eBay here? Would you buy a snowmobile on eBay because Jim Gaffigan tells you to? The answer, of course, is no. Could you enjoy his attempts to persuade you in a TV commercial? Well, yes ... in theory. In practice, however, viewers might hit the fast-forward button. Sadly, the same is true of much of this new campaign from Goodby, Silverstein & Partners for the fading auction powerhouse. See a whole bunch of ads here. eBay crested during Web 1.0, and this effort seems hell-bent on delivering old-hat, mostly unfunny schtick from a who's-who of ...
eBay -- Everything You Want At A Price You Can Afford
AdPulp —
David Gianatasio of Adfreak is not a fan of Goodby's new work for eBay.
eBay crested during Web 1.0, and this effort seems hell-bent on delivering old-hat, mostly unfunny schtick from a who's-who of cable-comedy refugees in set-ups that go nowhere.
That's kind of harsh, although I can see his point.
...
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Motley Fool Gets $25MM Investment —
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The Motley Fool, a popular finance portal and a multimedia publishing company, has received a $25 million investment from BIA Digital Partners and Patriot Capital II. The company will use the funds to provide shareholder equity, growth capital and for ...
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