NYT > Media & Advertising
http://www.nytimes.com/pages/business/media/index.html?partner=rss
Posts per week: 42
| Recent Articles |
Nielsen to Add Online Views to Its Ratings
The company, under pressure to produce more accurate numbers, will add Internet meters in 7,500 of its target homes.
Tags:
Media
Surviving NBC’s Upheaval
Jeff Zucker, the chief executive of NBC Universal at the center of a plan to shift control of the company from General Electric to Comcast, would presumably have to prove himself again to his new potential bosses.
Advertising: Classic Rock Finds New Life as a Game
The game, to be introduced Wednesday, will cost computer users about $8 to play for each session, which can last as long as 10 hours.
Tags:
Media
Sports Business: With NBC, Comcast Dials Up Versus
Comcast’s pending acquisition of NBC Universal could unleash a sports programming war on cable television.
With Deal, Vivendi Sheds Past
Vivendi has turned its attention to emerging markets after shedding the last vestige of Jean-Marie Messier's legacy by selling its stake in NBC Universal to General Electric.
Tags:
Media
General Electric
With Deal, G.E. Clears Path to Sale of NBC
General Electric reached a tentative agreement to buy Vivendi’s stake in NBC Universal for about $5.8 billion, helping clear the path for a sale of the company to Comcast.
With Tumult at the Top, Washington Times Faces Uncertainty
In October, the Rev. Sun Myung Moon turned over control of his media company and of the Unification Church to two of his sons, who don’t seem to get along.
Tags:
Media
John Battelle
Advertising: Dockers Passes the Pants to a New Generation
Although Dockers remains a popular brand, many younger men associate the pants with their heyday of casual Fridays and the 1990s.
Tags:
Media
Draftfcb
Interpublic Group of Companies
Levi's
Present-Day Soapbox for Voices of the Past (With a Web Site)
Lewis H. Lapham, the former editor of Harper’s magazine, takes on a new market and business model with his eponymous journal.
Campaign Spotlight: Waterford Toasts ‘A New Beginning’
A venerable brand of tabletop and gift items is saying “Cheers” in a campaign that seeks to polish its image so brightly that it sparkles everywhere.
Talk to The Times: Deputy Metro Editor for the Web
Wendell Jamieson is answering questions from readers.
Tags:
Media
Metro
Blogger Accused of Threatening U.S. Judges Was Reportedly Paid by F.B.I.
Hal Turner of New Jersey, who is about to stand trial, was paid to write about neo-Nazis, The Record of Bergen County reported.
Tags:
Media
Blogger
For Novice Journalists, Rising Risks in Conflict Zones
Two freelancers, who were kidnapped for 15 months, went to Somalia with fewer resources than their counterparts from major news organizations.
Tags:
Media
A Takeover Movie for Hollywood to Watch
As the movie industry struggles to find its footing, the takeover of Universal Studios by Comcast may serve as a learning experience for everyone.
Tags:
Media
The Media Equation: The Fall and Rise of Media
Print publishers and the writers and editors who worked for them once ruled the literary roost in New York. Now, make way for those who push pixels.
Tags:
Media
Advertising: Tying Up Loose Ends With ‘Oprah,’ ‘Mad Men,’ Wine Clubs and More
A score of coincidences, curiosities and conflicting messages in advertising, marketing, the media and popular culture.
Stressing the Web, ‘NewsHour’ Begins an Overhaul
With the program’s Web employees now in the fold, “NewsHour” is changing its name, adding a co-anchor and raising its presence online.
Tags:
Media
‘New Moon’ Leads at Box Office; ‘The Blind Side’ Surprises at No. 2
“The Twilight Saga: New Moon” led at the movie box office for the second weekend in a row. But “The Blind Side” was close behind.
Media Cache: Google and News Corp. Need Each Other More Than They Know
To earn new revenue from sources other than advertising, online publishers will need the help of gatekeepers like Google and Microsoft.
Tags:
Media
Microsoft
Analysis: N.B.A. Shows Are Better Than the Previews
During the Thanksgiving weekend, the networks’ choices of games illustrated the surprises so far this season.
Tags:
Media
A Reality TV Head Count
If you are not on a reality show, or do not wish to be on one, or do not know someone who is on one or trying to be on one, do you exist? Some arithmetic.
Tags:
Media
Bernanke Warns of Risks in Push to Revamp the Fed
In an op-ed article for The Washington Post, Ben Bernanke warns that legislation “would strip the Fed of all its bank regulatory powers.”
Tags:
Media
Preoccupations: Over 60, and Proud to Join the Digerati
James R. Gaines, editor in chief of the online publication FLYP, says he often learns more than he teaches at a job where most workers are decades younger.
Tags:
Media
James
In a Home to Free Speech, a Paper is Accused of Anti-Semitism
The Berkeley Daily Planet in the San Francisco Bay Area has come under fire, accused of publishing too many letters critical of Israel.
Tags:
Media
Google’s Earth
How the company shot to success, and why executives across industries are striking defensive poses.
Business Briefing | Legal: Reader’s Digest Turnaround Plan Advances
The Reader’s Digest Association won bankruptcy court approval for an outline of its turnaround plan after creditors withdrew their objections.
Advertising: On a Mission to Banish the Saggy Bottom
Started in 2007 by two Stanford University housemates, the online trouser company Bonobos could have sales of $4 million this year.
Tags:
Media
Barbary Coast: Cheaper Books Come at a High Cost to Worthy Literature
Holiday sales of hardcovers are the latest chapter in the nation’s culture wars, with corporate giants accused of trying to push political agendas.
Tags:
Media
Amazon.com
Wal-Mart
2 Journalists Are Freed in Somalia After 15 Months as Captives
Nigel Brennan, an Australian photographer, and Amanda Lindhout, a Canadian freelance reporter, described a hellish experience, alternating between tedium and terror.
Tags:
Media
Tailoring the Image to Fit the Clothes
Behind-the-scenes image makers like Patrick Li is responsible for articulating the vision of some of the hottest new clothing designers in the business in the single nanosecond it takes to look at the name on the label of a dress or a T-shirt.
Tags:
Media
Group of Magazine Publishers Is Said to Be Building an Online Newsstand
Time, Condé Nast, Hearst and Meredith are said to be equity partners in a project aiming to create what has been called an “iTunes for magazines.”
Advertising: Cheap and Cheerful for the Holidays
This season’s campaigns are celebrating price cuts, discounts and bargains — a far cry from the holidays not long ago, when ads showcased more luxurious items.
Tags:
Media
In Reality Show to Drop Weight, Health Can Be Lost in the Frenzy
Some contestants of NBC’s “The Biggest Loser” claim that dangerous weight-loss techniques are common.
Washington Post to Shut Last 3 U.S. Bureaus
A move to cut costs also reflects a mission to cover the world through the prism of Washington, D.C.
Tags:
Media
Lou Dobbs Weighs Senate Run, as a Steppingstone
A spokesman for the former anchor Lou Dobbs said he may run against Senator Robert Menendez of New Jersey.
Tags:
Media
Washington Post Closing U.S. Bureaus
The Washington Post is closing its bureaus in Chicago, Los Angeles and New York as it focuses on politics and local news in the capital.
Tags:
Media
Gruner + Jahr Sells Russia Operations to Axel Springer
The publisher said that it would need to make too many expensive acquisitions to gain a leading market position.
Tags:
Media
Advertising: Little Shows Online, Brought to You by ...
Web series, or webisodes, are being created specifically for advertisers.
Tags:
Media
News Corp. Weighs an Exclusive Alliance With Bing
A deal to block Google searches from News Corporation content would erect uncustomary barriers and could scramble the landscape of the Web.
Tags:
Media
Alliance
Microsoft
Campaign Spotlight: Neither Red State Nor Blue State, but Toy State
A Chinese toy company is hoping that a brand character named Ripp will help it compete against rivals such as Hasbro and Mattel.
Tags:
Media
Consumer Reports Warns of Price Add-Ons
The message from the magazine, placed in an ad in USA Today, might have sounded contrarian at the height of the last expansion, but now seems more in tune with the times.
Tags:
Media
The Media Equation: A Triumph of Avoiding the Traps
Oprah Winfrey’s gut intuition, about knowing when to say no and when it is time to go, is worth studying at every business school in the country.
In Chicago, Ex-Editor Fights Back
Internet-based local news organizations are drawing big-name journalists, including veterans of the established news outlets they are competing with.
Tags:
Media
James
Concern at Governing Magazine Over Its Sale to Scientologists
A sibling publication of the St. Petersburg Times, which has long covered Scientology, will be sold to a California media company whose top managers are Scientologists.
Tags: