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http://neilperkin.typepad.com/only_dead_fish/ - Thoughts on advertising, media, the web, communications, planning, life
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Image courtesy This piece by Eddie Yoon of The Cambridge Group over on the Harvard Business blog makes an interesting point. In any product category, roughly 10% of the consumers account for more than 50% of the profits. The principle that, with any product or service, there is a core of ...
Media
This presentation, about information flow through networked media by Danah Boyd at the Web 2.0 Expo, is so rich with challenging thinking it's difficult to know where to start. The best place is probably to go read it yourself , but I'm writing it up here if for no other reason than to ...
Media
Image courtesy
I went to a talk by Viktor Mayer-Schonberger at the RSA yesterday about his new book - ' Delete: The Virtue of Forgetting In The Digital Age '. The digital age is one of perfect remembering. A characteristic that empowers, but which can also have unforeseen ...
Media
There's a pretty insightful but controversial column written by David Hepworth in the latest issue of The Word suggesting that in spite of all the hype , the current crop of e-readers ain't all that. And he gives some compelling, human-centred arguments why not. E-readers are of-course, ...
Media
So, gaming is huge. $50Bn huge . And it just gets bigger. Thi s week's release of Modern Warfare 2 sold almost 5m copies (or $310m dollars worth) on it's first day. The producers are saying that it's the biggest entertainment launch of all time. But apart from MW2, the big story this week ...
Media
Image courtesy Predicting the future of media is a bit like herding cats but like Faris , I believe that a key trend for communications is/will be the socialisation of 'mainstream' media. Simon wrote a rationally-minded post last week with 5 predictions about the future of TV including ...
Media
Well, this months vote rather turned into an AKQA / BBH face off but after a spirited race I'm delighted to announce that the winner of Post Of The Month for October '09 is Ben Malbon and Greg Anderson for their post on Adaptive Brand Marketing for BBH Labs. Well done both. You get the ...
Media
Thanks everyone for some great nominations this month. Couple of notes:- thanks very much to Michael for nominating one of my posts , but I've not included it in the shortlist this month solely because we had such a long list of nominations - this is not done out of false modesty, but only ...
Media
More great reading to be had in the month of October, evidenced by my starting five nominations below - please do nominate any good posts that you've read that were posted in October in the comments and I'll stick them all up for a vote in a few days. A nomination from Charles (thanks ...
Media
Image courtesy "We're not going from a world of Business Model A to one of Business Model B, we're going from Business Model A to Business Models A to Z." Clay Shirky Every now and then you read a post that really stays with you. In early January last year, Ian Rogers (ex Head of Music ...
