Follow MediaBlips on Twitter
Marketing with Meaning Latest Blog Posts |
Add as Favorite
Claim Blog 
|
http://www.marketingwithmeaning.com/ - The New Imperative to Add Value to Customers' Lives
Click on the "vote it up" button to submit a story below to our homepage.
If you're the owner of Marketing with Meaning, claim your blog to unlock additional tools and reports.
In case you haven’t noticed, there has been a rash of new marketing activity in the realm of technology brands. Maybe they’ve been gearing up for a load of holiday shopping searches, or maybe the launch of Microsoft’s Bing search engine has prompted the marketplace to action. ...
Media
Yahoo!
eBay
AOL
It’s Thanksgiving Eve and I hope everyone is gearing up for the official start for the end-of-year holiday season. I’m “off” today at home watching the kids while my wife braves the grocery store. Therefore it’s a light blogging day. But if you’re ...
Media
Omniture
(Today Megan West , one of our rising star strategic planners, takes over for a guest blog post about a program that she and our ConAgra Foods team at Bridge Worldwide led for the Healthy Choice brand. I think this is another example of how social media is not a strategy, but rather offers ...
Media
Way back in 2004 or 2005, I first recall coming across the concept of the ChangeThis Manifesto. It’s a concept that was first envisioned by Seth Godin as a way for passionate change agents to share their beliefs in a simple, straightforward medium . Seth and his original team created ...
Media
Across the world of Twitter, Power 150 blogs , and advertising trade magazines, the marketing industry is increasingly obsessed with the question of what’s next for digital agencies. Just last week, Jacques-Herve Roubert wrote the latest salvo in Advertising Age that we digital ...
Media
I recently got to sit in on the first presentation of results from a joint research program between Google and my holding company, WPP. At the Google office in NYC on November 3, a handful of people got the chance to see what a group of professors from around the world were able to do thanks ...
Media
For well over a year I’ve been hearing great things about a special program at Virginia Commonwealth University called “ The VCU Brandcenter .” My friends Jim Stengel and David Knox both told me about their visits to the school and suggested that it would be a great place ...
Media
Well, not exactly, but bear with me and read on if you don’t mind, because I do have an important point here and I sincerely need your help in figuring out the meaning of this marketing.
It all started over the weekend when I was catching some college football on good old-fashioned ...
Media
One of my favorite things to do in presentations about mobile and the future of marketing is to replay the scene above from the movie Minority Report (play above), in which Tom Cruise walks through a subway station and is bombarded with personalized 3-D ad units that scan his pupils and ...
Media
A few weeks ago I was having a beer with a friend at a local watering hole, and something caught my eye in the background. It was a YouTube logo that flashed on the screen of the Golden Tee virtual golf video game machine behind our table. Being a passionate meaningful marketer and always on ...
Media
YouTube
(Today I’m turning over the keys to guest writer Marty Boyer , one of our top technology leaders here at Bridge Worldwide. Marty had some great thinking about a new campaign for Verizon that is meant to steal share from the iPhone, and I asked him to add his thinking to this space. ...
Media
Android
Apple
Last week I wrote a recap about how BlackBerry bombed in its “love” for the band U2. At the end of that post I praised U2 both for putting on a great show and for giving it away for free on YouTube. Today I wanted to share the story of how a band at the other end of the musical ...
Media
Last week I wrote a recap about how BlackBerry bombed in its “love” for the band U2 . At the end of that post I praised U2 both for putting on a great show and for giving it away for free on YouTube. Today I wanted to share the story of how a band at the other end of the ...
