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Bantr is a Firefox extension that replaces some 300x250 banners with tweets from your friends. The site says the tweets are matched to the context of the page whose ads it's blocking. I didn't really notice, but I am not following thousands of people, so maybe that's why. It doesn't ...
Media
The original tweet ads (!), shoe printers, an improved advertising brick and much, much more in this list of ten new media patented in the 19th century, for the fans of our retromedia series .
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I'm reading The Advertising Research Handbook .
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It's as if Big Brother was wearing a gray flannel suit and had three-martini lunches. One banner knows were I'm going, another -- what I'm looking for. This display unit from eBay showed up on YouTube on an unrelated search page and scrolled through half a dozen active auctions ...
Media
eBay
YouTube
Canon
With all due respect, any ranking system that suffers wild daily swings like this is probably off. Is AdLab really almost twice as good today as it was yesterday, all because of a bunch of retweets of a single post?
It's one thing when Power150 was Todd's generous but private enterprise, ...
Media
There's a flattering amount of retweeting of the There Is This Company post and the follow-up going on (thank you!), and one of the angles people suggest is that you don't really need involvement in social media to succeed in the marketplace if your products are as good as Apple's.
Maybe ...
Media
Apple
Remember Nike's cool Chalkbot (a descendant of StreetWriter ) that printed SMS messages for Tour de France cyclists on the road surface? Here's a similar idea : a drum of water, a stencil, and an ad message. Done in 1930 in Spain to promote a wine merchant.
And a modern-day "sea-tagging" ...
Media
Nike
A new and impressive demo of Sixth Sense, a project from MIT Media Lab's Fluid Interfaces Group . The real magic starts at 6'24".
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I'm reading The Advertising Research Handbook .
Media
Sometimes, when you have people listening and nodding their heads in agreement, they may be hearing something very different from what you think you are saying.
Chris Anderson's tweeted about the There Is This Company post. Many people who read it see it, as Chris does, as a call ...
Media
Apple
If you had only 160 characters to introduce yourself, what words would do you pick?
Would any of these words be a brand name?
I've looked at how people associate themselves with brands in their Twitter bios using a nifty Google query ("bio * keyword " site:twitter.com). And chances are ...
Media
Microsoft
Apple
IBM
This hand-drawn "media wheel" shows what media people consume when and where, based on data points from a syndicated research. Here's how me made it .
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I'm reading The Advertising Research Handbook .
Media
I wonder whether the company , with its spot hitting 800K+ views on YouTube , isn't going to make more money selling their $15 t-shirts that it does selling trailers.
- via
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I'm reading The Advertising Research Handbook .
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YouTube
50 cents a pop. Maybe it can be hacked to sell slogans?
- BB , via
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I'm reading The Advertising Research Handbook .
Media
Here's something I've been thinking about for some time now.
You see, there is this company.
It publishes over a hundred RSS feeds and several email newsletters, but not a single blog.
The only conversations this company entertains are the ones it starts itself or is subpoenaed ...
Media
I kept coming across this ad overlays on images today, and they led me back to Image Space Media , the company behind the format. AdLab first wrote about them last year when they were still known as PicAdMedia. AdBrite has also tried a similar approach in the past, and the service is still ...
Media
The first client project from Victors & Spoils is a nice break from the usual "create-a-cool-video" kind of the crowdsourcing assignment. Instead, they ask you to redesign Dish Network's fleet of installation vans. Hope something as awesome as these trucks comes out.
The new ...
Media
This site found an interesting way to integrate display ads into its content. The Google/Doubleclick ad is the second one (flat belly) in the top row; it also appears on the site's sidebar in the same fashion.
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I'm reading The Advertising Research Handbook .
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DoubleClick
Having blasted my way through Carmageddon all the way to the streets of San Andreas and Pripyat , I'm no stranger to cartoony violence, but somehow slaughtering helpless civilian crowds wholesale just feels off. This leaked video is from the upcoming Modern Warfare 2 shooter that ...
Media
It's called " dead body spam " or "corpse graffiti": peddlers of virtual gold in World of Warcraft spell out their site's URL with bodies of dead players, a common practice in the game (watch video ).
( via )
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I'm reading The Advertising Research Handbook .
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Media
The December issue of Esquire with the augmentedly realistic Robert Downey Jr. on the cover has finally arrived to our news store. Too bad I can't see anything since the AR download (?) requires a PC with a stand-alone graphics card. Maybe they should've given those away in addition to ...