Published 11/4/2009
by Laurie Sullivan <>
at MediaPost | Online Media Daily
Ivanka Trump reached a quarter of a million followers on Twitter in less than three months during a promotion for her latest venture (of course during this period she also had a highly publicized engagement to New York Observer publisher and fellow real-estate royal Jared Kushner going for her). Halogen Network created a microsite and Twitter campaign for the Donald Trump-scion to promote her Trump SoHo, a luxury hotel scheduled to open in February.
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